NEWS, INTERVIEWS & WHITEPAPER

Facts, tips & insights

Read inspiring articles and studies and be inspired by interviews on all the Highlight Topics. These includes Recruiting, Employer Branding, Operations & Services, Learning & Training, Corporate Health and Future of Work.

// NEWS RECRUITING & ATTRACTION

Personalisation in HR: Some ideas

27.05.2020 Tom Haak will give you some more background on personalisation and custo­mi­sation. How can you use perso­na­li­sation and customisation to improve your recruitment efforts?  MORE

Cultural Analytics, its im­pli­cations and use cases 

11.09.2019 Today’s world is more inter­connected than ever before, across con­ti­nents, companies, institutions, genera­tions and cultures. But how do we handle the increased speed and pressure that accom­panies this interconnectedness? MORE

Personalisation in HR - some ideas

04.09.2019 Are you able and willing to personalise? It has to do with the ability and the willingness of the organisation to personalise, and with the level of acceptance of differences of the employees in the organisation. MORE

Keynote Speaker Interview with Marion Rövekamp 

30.08.2019 Marion Rövekamp is Keynote Speaker at the Zukunft Personal Europe 2019. Her speech is entitled  “Shaping the energy world with the power of diversity”. We interviewed the Chief Human Resources Officer at EWE AG. MORE

Employee engagement and exoerience driven by cult...

29.05.2019 Employee Engagement refers to an employee’s job satisfaction, loyalty, and inclination to spend discretionary effort toward organizational goals. How should companies measure engagement?  MORE

Five trends to improve your selection process 

22.05.2019 The selection criteria are most of the time not based on thorough data analysis, but more on lists made by HR and managers based on their gut-feel, common sense and experience. Improving now the quality of the selection process!  MORE

10 talent management trends for 2019 

16.04.2019 In November last year, Tom Haak had a discussion with a team of HR professionals of Deutsche Telekom, about the future of talent management. In this con­ver­sation he covered the following im­portant talent management trends.  MORE

An auslanders view of recruiting in Germany 

08.04.2019 After a year of working and living in Germany, I’ve come to know the quirks and nuances of the German recruitment landscape very well indeed. So what have I learned? MORE

// FOCUS EMPLOYER BRANDING - CREATED WITH DEBA

Contentstream article No. 1: Context Crisis? Our answer: #publicspirit.

In these critical times, we must think employer branding in solidarity. In the sense of a community of solidarity, it is important to offer help and stand together through mutual give and take. Acting together in solidarity is the order of the day. This is a challenge for everyone: Companies and private individuals. MORE

Contentstream article No. 2: Insights from Zoom-Truffle - Süwag Energie

The corona crisis brings opportunities. So Süwag Energie AG & DEBA quickly came to an agreement: Truffles - we can also get that digitally converted! Süwag's employer branding project managers, Anne Oesterdiekhoff & Katrin Fuchs, show how it works and what they learned. MORE

// NEWS FROM THE AREA OPERATIONS & SERVICES

ZP Europe Virtual Keynote Speaker David Wilson

Interview with Keynote Speaker David Wilson

17.09.2020 David Wilson is Founder and CEO of Fosway Group, Europe’s #1 HR industry analyst. Regarding to his keynote "HR Tech: Being successful in a post-pandemic world" on 15th October 2020 during the ZP Europe Virtual where he will exclusively reveal the results of the 2020-21 HR Realities research, he answered some questions.  MORE

Low tech tools for HR professionals

16.07.2020 Tom Haak, founder and director of The HR Trend Institute, is a big fan of cool HR tech. There are also many low- or non tech tools that can be very useful for the HR professional in their daily business. Some tools out of his toolbox.  MORE

 

Men can learn a lot from Machines

20.04.2020 Tom Haak is sure since 2016 technology has moved on, and tools have probably become a lot better, e.g. AlphaGo.  MORE

AI and analytics: Please improve my ex­per­ience

11.02.2020 If the system was only a little bit intelligent it could be more adaptive. The chasing frequency (and maybe also the chasing tone) could be adapted to the characteristics of the client. MORE

Future of Work & Workforce with Blockchain

05.11.2019 According to the Harvard Business Review, the blockchain is a foundational technology that has the potential to create new foundations for our economic and social systems. But it will take a long time for the blockchain to seep into our economic and social infrastructure.  MORE

AI and Automation in HR: Impact, Adaption and Future... - Part 2

17.10.2019 AI has been changing our lives for decades, but today its presence is bigger than ever before. Sometimes, we don’t even realize it when a new AI-powered system, tool, or product appears and outperforms us, humans.  MORE

Useful personal technology for HR professionals

08.10.2019 In an interview Tom Haak was asked the question: “What tools and technology do you use at the HR Trend Institute? Do you walk the talk?”. He can give an overview of the applications he personally use, and they can be very useful for HR professionals.  MORE

AI and Automation in HR: Impact, Adoption and Future... - Part 1

03.10.2019 AI has been changing our lives for decades, but today its presence is bigger than ever before. Sometimes, we don’t even realize it when a new AI-powered system, tool, or product appears and outperforms us, humans.  MORE

Demand for both digital & human-based exerpeice

27.06.2019 Consumerization of HR actually refers to creating a social, mobile, and consumer-style experience for employees inside the company in their entire employee lifecycle from stages selection to the separation process. MORE

// NEWS TO THE TOPIC LEARNING & DEVELOPMENT

Digital Learning

Fosway releases new 2021 9-Grid™ for Digital Learning

09.03.2021 Following its assessment of learning systems last month, Fosway Group, Europe’s #1 HR industry analyst, today releases research into the wider market with the launch of the 2021 9-Grid™ for Digital Learning.  MORE

Interview with Keynote Speaker Laura Dekker

14.08.2019 A 14-year-old girl set sail on the 21st of August 2010 from Gibraltar to attempt the world record for the youngest person to circum­navigate the globe on her own. After 518 days, Laura Dekker completed her Maiden trip when she was 16. MORE

Keynote Interview with best-selling author John Strelecky

30.08.2019 John Strelecky is Keynote Speaker at the Zukunft Personal Europe 2019. We exclusively interviewed the author of the best-seller “The Big Five for Live”. He shows how we can harmoniously combine work and leisure and talks about what makes a good leader. MORE

Rehumanizing people in the digital economy

28.03.2019 The Fourth Industrial Revolution is distinguishable from the others because it is where humans meet the cyber world; where technology and people are not distinct, not separate. The Fourth Industrial Revolution will change not only what we do but also who we are.   MORE

// NEWS FROM THE AREA CORPORATE HEALTH

Finding employment, mental health, and the barrier between them

12.11.2019 It was mental health awareness week recently, at least in the UK, where people were invited to discuss issues around mental health (or MH) and raise awareness of the problems faced by those who are affected by mental health problems. As far as the world of work goes, much of the focus was how people in work should think about the issues.  MORE

Sleeping on the job (eng)

07.08.2019 At the risk of stating the obvious, human beings need sleep. Without it, you become cranky.But, given the importance of sleep to humans, and the fact that our job is to deal with the human element of any work­force, we really need to talk about it more. MORE

Latest trends in employee mood measurement (eng)

18.03.2019 Not too long ago the main instrument to gather data about the mood of the employees in the different parts of the organisation was the annual employee engagement survey. MORE

// NEWS AROUND FUTURE OF WORK

About creativity and productivity - interview with Moleskine

31.08.2020 The Moleskine ecosystem is made up of tools that enable inspiration and productivity in everyday life. This includes both analogue and digital objects like notebooks, journals, apps and writing sets. When it comes to the future of work, do you think that both analogue and digital modes will be equally important?  MORE

Interview with Grace Zhang, HR Director Asia - Puls GmbH

01.07.2020 Grace Zhang, HR Director Asia, Puls GmbH, shows how they deal with the coronavirus: What messages have been communicated to the employees and what lessons have they learned?  MORE

Work after Covid-19: How will the labor market change?

03.06.2020 After months of uncertainty and confusion, it feels like Germany is slowly starting to calm down again. As humans, we naturally adapt to big changes after some time and start going back to ‘normal’ once we get a grip on the situation.  MORE

Innovation we need to pur­sue in response to COVID-19

17.04.2020 Innovation and adaptation are more important than ever. Who better could we ask about the possible impact of this current crisis on our system and on our behaviour than futurist Marina Gorbis? She is the Executive Director of the Institute for the Future.  MORE

Corona: A HR diagnosis

16.04.2020 The coronavirus outbreak, a viral pandemic which could come straight from the pages of a post-apocalyptic sci-fi novel, is creating havoc on every continent and in every country, and the world of work is shifting rapidly. The effect of the pandemic on work has been quite fascinating. So what happens in the world of work?  MORE

12 HR trends for 2020 – 2

29.01.2020 Read more about the HR trends 2020 in Part 2 of Tom Haak's article: It makes a difference if an employee must search actively for a learning module that he or she needs, or if that the micro-learning module is offered at an appropriate moment in the workflow, based on real time observations of the behaviour the employee...  MORE

12 HR trends for 2020 – 1

20.01.2020 Five years trend sensing: The HR Trend Institute was founded in 2014. In the last five years every year in November Tom Haak published an overview of the HR trends he sensed for the coming year. So get to know the trends!  MORE

Creating a sound HR Strategy

21.08.2019 I see and review many HR strategies and HR plans. Most of the time, they have two elements in common. 1. The connection be­tween the HR strategy and the most burning business issues is not clear. 2. The strategic plan is too broad and not focused enough. MORE

The Next Generation Organizations – Part 3

09.08.2019 Frederic Laloux in his Reinventing Organizations mentioned that through the centuries, organizations have made major contributions to humanity’s betterment, including extending life spans, eliminating deadly diseases, making education available, and developing remarkable products and services that improve life and make it more enjoyable.   MORE

The Next Generation Organizations – Part 2

30.07.2019 Frederic Laloux in his Reinventing Organizations mentioned that through the centuries, organizations have made major contributions to humanity’s betterment, including extending life spans, eliminating deadly diseases, making education available, and developing remarkable products and services that improve life and make it more enjoyable.  MORE

The Next Generation Organizations – Part 1

23.07.2019 Frederic Laloux in his Reinventing Organizations mentioned that through the centuries, organizations have made major contributions to humanity’s betterment, including extending life spans, eliminating deadly diseases, making education available, and developing remarkable products and services that improve life and make it more enjoyable.  MORE

5 Internal Commu­nications Trends 

08.07.2019 Internal communications is changing slowly. We still see many newsletters and magazines with the usual content (Interview with the CEO, Our office in Dubai, We ran for charity in Zurich and The secret hobby of ...). These newsletters and magazines hardly ever excite employees.  MORE

Is it time to replace your CHRO?

18.06.2019 I was talking to a client about the profile of the new CHRO (or Chief People Officer) they wanted to hire. The CEO asked me what my observations in other orga­ni­sations were. In my answer I covered seven elements I have seen many times.  MORE

Beware of the negligence path of digital transfor­mation...

25.04.2019 Digital transformation may sound easy, but it’s not. Currently there are so many different perception of this buzzword around the world. Off course it’s a journey which will change with the technologies ...  MORE

David vs Goliath or the story of corporate innovation

01.03.2019 2018 saw the toy giant, Toys R’Us close down all of their shops. Marks & Spencers has been hanging by a thread for a number of years now. Toshiba was forced to sell its computer chip business...  MORE